El Pan Nuestro
After 30 years of growth, El Pan Nuestro reached a point where a rebrand was in order. A local town favorite with over twenty years of doing business had never made changes to its brand. The brand had become very dated and no longer reflected the current state of the company. EPN underwent a brand refresh to revitalize its brand platform. As part of this work, we made an intentional shift to focus on the heart and soul of the business. Through strategic design, we elevated the brand to better position itself from the competition and make an impactful connection with sincerity and visual delight.
Before
After
Services provided
– Brand Strategy
– Discovery Facilitation
– Logo System + Guidelines
– Packaging
– Brand Collateral
– Social Media Campaign
– Environmental graphics
– Uniform Design
– Menu Design
